CHILL
SAN FRANCISCO, CA
The design of this dessert cafe (now Urban Picnic) addresses the physical site of a downtown San Francisco storefront as well as prototyping the brand of a future franchise. Repeatable motifs — color and graphics — were created that can be applied to alternate locations. Additionally, locally sourced reclaimed lumber was re-appropriated on various elements throughout the design such as a banquette, menu board and standing bar.